Bradley Horowitz é o VP da Yahoo para a investigação em Web Social. Neste video podemos assistir a uma pequena entrevista, em que Bradley aponta alguns objectivos da Yahoo, que já tem uma versão beta de um motor de busca social, o My Web 2.0
"Yahoo's efforts to build out social search is gaining "critical mass," says Product Strategy VP Bradley Horowitz. He talks with Bambi Francisco about monetizing these efforts and how the company is well-positioned to get into the video-uploading service game."
26.4.06
Receiver #15
Mais um número da Receiver, o 15º, com edição online pela Vodafone. A mesma qualidade a que nos tem habituado...
19.4.06
Social Networking's Gold Rush
Agora lido na BusinessWeek Online:
"So with each passing month, investors, big media companies, and advertisers are being forced to seriously consider whether social networking sites can have a viable long-term business model. Whether or not there's a future for social networking, players that are high on the sector's prospects, or simply don't want to miss out on its potential, are pouring in serious money"
"Facebook, a site for college and high-school students, plans to announce Apr. 19 that it has raised $25 million in its latest round of funding from venture-capital firms. That same day, Rupert Murdoch's News Corp. (NWS), is expected to announce that it is taking a minority stake in SimplyHired, a job-hunting site with a strong social-networking component."
"So with each passing month, investors, big media companies, and advertisers are being forced to seriously consider whether social networking sites can have a viable long-term business model. Whether or not there's a future for social networking, players that are high on the sector's prospects, or simply don't want to miss out on its potential, are pouring in serious money"
"Facebook, a site for college and high-school students, plans to announce Apr. 19 that it has raised $25 million in its latest round of funding from venture-capital firms. That same day, Rupert Murdoch's News Corp. (NWS), is expected to announce that it is taking a minority stake in SimplyHired, a job-hunting site with a strong social-networking component."
"F for fast": Como lemos no ecrã!?
"In an eyetracking study, Jakob Nielsen found that users often scan content on web pages in an F-shaped pattern:
- First, people scan in a horizontal movement across the upper part of the content area
- Secondly, in a shorter horizontal movement further down the page
- Finally, in a vertical movement along the content's left side
According to Jakob Nielsen the F-pattern behaviour shows that:
- People don't read text thoroughly
- The most important information should be at the top
- Headings and paragraphs must start with information-carrying words that users will notice when they scan down the left side of the content"
Artigo
17.4.06
Microsoft Social
Através do site domelhor.net do jornalista Paulo Querido, fui ler uma notícia na BusinessWeek Online sobre os novos desenvolvimentos da Microsoft na àrea da computação social, a ideia é criar um motor de busca à semelhança do Google que utiliza o algoritmo PageRank:
"MSN Search division on a comeback tour. The next stop: Social search, a way of making Web search more relevant by incorporating the preferences of like-minded Net surfers."
Flood Maps
Com informação proveniente do Google Maps, esta aplicação é preciosa para a compreensão dos resultados de uma possível inundação do planeta com o degelo dos polos. No Flood Mapsconstatei que a península de Tróia desapareceria... Mas àparte o cenário de catástrofe, o post no blog Social Signal apresenta-nos esta e outras aplicações que se servem de informação retirada de outras aplicações existentes na web para a sintetizar, criando novos serviços. Viva a Web 2.0! :)
Mas para conhecer mais destas Web 2.0 Mashups o melhor é visitar Programmable Web:
"The site maps nearly 600 mashups by plotting 78 Web 2.0 sites against each other (kind of like one of those distance finders you see on a road map). It's incredibly addictive... and an inspirational snapshot of some of the innovative energy out there on the new web."
Mas para conhecer mais destas Web 2.0 Mashups o melhor é visitar Programmable Web:
"The site maps nearly 600 mashups by plotting 78 Web 2.0 sites against each other (kind of like one of those distance finders you see on a road map). It's incredibly addictive... and an inspirational snapshot of some of the innovative energy out there on the new web."
14.4.06
Interfaces que dão e recebem conselhos!
Henry Lieberman do MIT é o autor de Interfaces That Give and Take Advice. Sobre os interfaces que possuem um sistema de aconselhamento ou sugestão, temos o exemplo da Amazon.com e ainda o Pandora.com, que por sua vez se dedica a recolher informações dos utilizadores sobre os seus gostos musicais, informação essa que pode ser aplicada em sistemas como o da Amazon na venda/sugestão de música online.
13.4.06
Folksonomy
Thomas Vander Wal cunhou o termo "folksonomy" em 2004, agora explica-nos a diferença entre a Banda estreita e a Banda Larga em folksonomies, no seu blog em vanderwal.net. Como exemplos entre os dos dois tipos de folksonomias (perdoem-me a tradução livre!), o autor dá o del.icio.us como banda larga e o Flickr para o segundo caso.
6.4.06
The new blogocracy
Danah Boyd, de quem já aqui falei, é autora de um artigo sobre a presença de bloggers na convenção do partido democrático, e o buzz gerado nos mass media.
"As a practice, journalism espouses an air of objectivity, purporting to cover all sides of a debate, equally and with emotional distance. While few believe that journalists are unbiased, it is considered a respectable aim of the profession and readers expect them to be as objective as possible. Bloggers, on the other hand, have no such cultural code and their readers rarely hold them accountable for objectivity. In fact, what makes blogging confusing for many is that the practices encompassed by that term are quite diverse."
"Bloggers at the Democratic National Convention signify a shift in media, but not a replacement for mainstream coverage. Their role will be to fill in the gaps, expose the underlying magic, and keep everyone on their toes. What they are doing cannot be compared to journalism; it can only be described as blogging."
"As a practice, journalism espouses an air of objectivity, purporting to cover all sides of a debate, equally and with emotional distance. While few believe that journalists are unbiased, it is considered a respectable aim of the profession and readers expect them to be as objective as possible. Bloggers, on the other hand, have no such cultural code and their readers rarely hold them accountable for objectivity. In fact, what makes blogging confusing for many is that the practices encompassed by that term are quite diverse."
"Bloggers at the Democratic National Convention signify a shift in media, but not a replacement for mainstream coverage. Their role will be to fill in the gaps, expose the underlying magic, and keep everyone on their toes. What they are doing cannot be compared to journalism; it can only be described as blogging."
G/localization: When Global Information and Local Interaction Collide
A construção de comunidades online tem vindo a ser cada vez mais importante para as empresas que querem ter uma presença forte na Internet. Danah Boyd fez uma apresentação muito boa sobre este assunto, e o texto está disponível no seu site.
"Designers who work with networks must face these tensions and design to take advantage of the global while not destroying the local. This is a hefty challenge and one that i want us to dive into."
"The digital era has allowed us to cross space and time(...)Yet, people don't live in a global world - they are more concerned with the cultures in which they participate."
"Today, we are trying to build a whole new level of social communities. Some folks are building more open social platforms so that participants can modify the structures to meet their own needs."
Danah Boyd apresenta Craigslist, Flickr e MySpace como exemplo de comunidades que cresceram organicamente:
"They all grew organically. They each have public personalities that early adopters feel connected to. The early adopters really felt as though they were participating in and creating an intimate community, even as the community grew to millions. Users are passionate. Designers are passionate."
"Designers who work with networks must face these tensions and design to take advantage of the global while not destroying the local. This is a hefty challenge and one that i want us to dive into."
"The digital era has allowed us to cross space and time(...)Yet, people don't live in a global world - they are more concerned with the cultures in which they participate."
"Today, we are trying to build a whole new level of social communities. Some folks are building more open social platforms so that participants can modify the structures to meet their own needs."
Danah Boyd apresenta Craigslist, Flickr e MySpace como exemplo de comunidades que cresceram organicamente:
"They all grew organically. They each have public personalities that early adopters feel connected to. The early adopters really felt as though they were participating in and creating an intimate community, even as the community grew to millions. Users are passionate. Designers are passionate."
5.4.06
João Garcia Bloga
A iniciativa é boa, e outros aventureiros portugueses já o fizeram anteriormente. O alpinista João Garcia tem um blog na siconline, mas até agora os posts são da autoria do jornalista Aurélio Faria. Seria interessante ter o João na primeira pessoa, senão para quê um Blog!?...
Novo livro lançado no Abrupto
Saludo desde já a iniciativa de Agustina Bessa Luis, em fazer um pré-lançamento do seu novo livro no Blog Abrupto, de Pacheco Pereira.
31.3.06
Tagging
O tagging vem sendo cada vez mais utilizado como forma de classificação de conteúdos. Estes por sua vez deixam de respeitar uma hierarquia rígida, e passam a reflectir a forma como nós, humanos, "arrumamos" a informação na nossa mente. Se esta tendência continuar prevejo alguns dos profissionais da Arquitectura de Informação (AI) a perder os seus empregos, pois eles tratam exactamente de hierarquizar a informação.
No artigo sobre esta matéria também na MIT Technology Review, podemos ler (texto a bold inserido por mim):
"Without Google, Yahoo, and their brethren, using the Web would be like wandering through a library where a prankster has restacked the books at random..."
"Imagine instead being able to call on the group judgment of other users, people who are constantly skimming the latest Web content and arranging the best stuff into neatly labeled piles."
"It's called tagging, and it's going on at a handful of free websites--Delicious, Flickr, Furl, and Rojo, among others--where members are voluntarily classifying and categorizing thousands of pieces of content each day."
"...there's a twist that makes tagging a collectivist undertaking: everybody can see everybody else's tags."
"There's no uniformity to the way people tag Web pages, so the same tag might wind up being applied to very different kinds of content. But to most developers, that's actually a strength of the technology, not a weakness."
O Tag e o RSS serão, para já, duas tecnologias que têm ajudado a revolucionar os serviços electrónicos, com a vantagem de serem duas soluções muito simples do ponto de vista tecnológico.
No artigo sobre esta matéria também na MIT Technology Review, podemos ler (texto a bold inserido por mim):
"Without Google, Yahoo, and their brethren, using the Web would be like wandering through a library where a prankster has restacked the books at random..."
"Imagine instead being able to call on the group judgment of other users, people who are constantly skimming the latest Web content and arranging the best stuff into neatly labeled piles."
"It's called tagging, and it's going on at a handful of free websites--Delicious, Flickr, Furl, and Rojo, among others--where members are voluntarily classifying and categorizing thousands of pieces of content each day."
"...there's a twist that makes tagging a collectivist undertaking: everybody can see everybody else's tags."
"There's no uniformity to the way people tag Web pages, so the same tag might wind up being applied to very different kinds of content. But to most developers, that's actually a strength of the technology, not a weakness."
O Tag e o RSS serão, para já, duas tecnologias que têm ajudado a revolucionar os serviços electrónicos, com a vantagem de serem duas soluções muito simples do ponto de vista tecnológico.
As maravilhas do "photo sharing"
o BubbleShare é um novo rival do Flickr, e pelos vistos possui argumentos de peso para enfrentar o gigante da Yahoo, no armazenamento e partilha de fotos entre utilizadores, uma das novidades é o BubbleBar, descrito no artigo do MIT Technology Review
"The BubbleBar pulls images from your online BubbleShare albums and sends a parade of thumbnails down the side of your computer's desktop, like a filmstrip; placing your mouse over one of the thumbnails pulls up a larger version, along with captions and comments. But that's not all. The BubbleBar also watches for new albums published on BubbleShare by your acquaintances and downloads them automatically. So, if your photographer friends are sufficiently prolific, you can wake up to a new set of images every day, without lifting a finger."
"The BubbleBar pulls images from your online BubbleShare albums and sends a parade of thumbnails down the side of your computer's desktop, like a filmstrip; placing your mouse over one of the thumbnails pulls up a larger version, along with captions and comments. But that's not all. The BubbleBar also watches for new albums published on BubbleShare by your acquaintances and downloads them automatically. So, if your photographer friends are sufficiently prolific, you can wake up to a new set of images every day, without lifting a finger."
30.3.06
Wikipedia: Smart Mob
"The smart mob is a concept introduced by Howard Rheingold in his book Smart Mobs: The Next Social Revolution. According to Rheingold, smart mobs are an indication of the evolving communication technologies that will empower the people."
"A smart mob is a group that, contrary to the usual connotations of a mob, behaves intelligently or efficiently because of its exponentially increasing network links. This network enables people to connect to information and others, allowing a form of social coordination."
"...the smart mob is a practical implementation of collective intelligence. According to Rheingold, examples of smart mobs are the street protests organized by the anti-globalization movement."
"A smart mob is a group that, contrary to the usual connotations of a mob, behaves intelligently or efficiently because of its exponentially increasing network links. This network enables people to connect to information and others, allowing a form of social coordination."
"...the smart mob is a practical implementation of collective intelligence. According to Rheingold, examples of smart mobs are the street protests organized by the anti-globalization movement."
Wikipedia: Collective Intelligence
"...is a working form of intelligence which overcomes "groupthink" and individual cognitive bias in order to allow a collective to cooperate on one process—while maintaining reliable intellectual performance. In this context, it refers to robust consensus decision making, and may properly be considered a subfield of sociology"
"the capacity of a human community to evolve toward higher order complexity thought, problem-solving and integration through collaboration and innovation."
"the capacity of a human community to evolve toward higher order complexity thought, problem-solving and integration through collaboration and innovation."
Online Collaboration: What Are The Key Traits Of Ideal Online Collaborators?
Mais um excelente texto em Kolabora.com com o título Online Collaboration: What Are The Key Traits Of Ideal Online Collaborators?
"In reality, through the survey they have found out that trained, facilitated teams achieve more creative breakthroughs, faster, and are more likely to achieve extraordinary results, accomplishing things as a team that the individuals working individually could never have achieved."
"Collaboration can be hard work, since it requires us to think outside our 'frames' and see things from others' perspectives."
"To some extent that is the message that this survey gives us: Attitude is most important, and if we believe collaboration will succeed, it will, and if we don't, regardless of our group's skill, experience, and personality, it won't."
"In reality, through the survey they have found out that trained, facilitated teams achieve more creative breakthroughs, faster, and are more likely to achieve extraordinary results, accomplishing things as a team that the individuals working individually could never have achieved."
"Collaboration can be hard work, since it requires us to think outside our 'frames' and see things from others' perspectives."
"To some extent that is the message that this survey gives us: Attitude is most important, and if we believe collaboration will succeed, it will, and if we don't, regardless of our group's skill, experience, and personality, it won't."
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